Meta Tags in HTML have you ever wondered how Websites are made? Some of you may not even realize the fact that a Website is made by following a certain language known as HTML. This language is made up of several different codes that all contribute to the making and success of a Website. In your browser, click on page button, and then click on “View Source.” You will see the language that makes up every single Website that is on the Internet. Pretty neat, huh?
Meta tags in html, form of code, can be inserted into the <head> section of your HTML code. Meta tags help to index and list your Website in certain search engines. I will list the Meta tags that you will need to insert and a description of why and how to use each one.
1. Meta Description Tag
This tag is important if you want an accurate description of your Website to be listed in the search engines. Keep in mind; if your page does not use the Meta description tag, then the search engines will describe your Website with the first line of information on your main page, which could be an alt text of a picture or your Website’s menu. Therefore, it’s a good idea to include a description tag.
<meta name=”description” content=”your Website’s description”/>
Where it says “your Website’s description,” you will want to enter the description of your Website in 100 characters or less. This will help search engines list your Website in a way that will help visitors find exactly what they are looking for. Be specific and precise.
2. Meta Keywords Tag
This tag is no longer as important as it use to be. Search engines such as Google and Yahoo no longer index your Website under the keywords in this tag due to keyword spamming and the unorganized indexing of Websites that followed. If you choose to use this tag, make sure you use your most popular keywords, and remember to never repeat the same keyword more than three times.
<meta name=”keywords” content=”home business opportunities, work at home, affiliate marketing”/>
Notice I separated each keyword with a comma. You can list as many keywords that best describe your site; however, do not go over 500 characters as some minor search engines may not use anything over that.
3. Meta Robots Tag
This tag is important if you want search engines to “crawl” your Website, index it, and follow links on your pages.
<meta name=”robots” content=”index, follow”/>
You also have the option to not have a page indexed or your links followed. In that case you would insert “noindex” and “nofollow” instead of the other words. You can also have the choice whether or not you want a search engine to cache your pages. If you do not, then add “noarchive” in the content area of the tag.
Those are the basics of using Meta tags. They are easy to insert and do not require a lot of effort on your part. Take some time to insert these tags so that you can get indexe
Filed under: Internet Marketing Information
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